billboard sign next to deja vu las vegas

This is why alternative outdoor advertising is a great option in Las Vegas. When you’re already competing with so many signs and ads, it’s important for brands and marketers to find unique ways to help their advertising stand out and not blend in among the city’s already “bright lights.” In addition to being known as “Sin City” Las Vegas is also sometimes called the Neon Capital of the World and the City that Never Sleeps. Impressions can range from around 1M per week, up to 4.3M monthly depending on location. The average cost of a digital billboard in Las Vegas hovers around $4,000 per month (depending on location). Your ad can be seen by tens of thousands of consumers and receive millions of impressions over a short span. with a huge influx of tourists is all the more reason why brands love to advertise in Vegas. Being the 7 th most visited city in the U.S. Case in point – in 2018, Vegas saw and an impressive 42.12 million visitors who spent a staggering $35.5 billion. There are 38 major hotels located along the Strip area along with 214 casinos in Clark County – 51 of which are located along the Las Vegas Strip.īeing an internationally renowned resort city, Las Vegas draws millions of tourists each year. The majority of the Strip in actually located in the town of Paradise, NV. Another interesting tidbit: most of the 4.2-mile Las Vegas Strip isn’t actually located in Vegas. Las Vegas is the most populated city in the state of Nevada and currently ranks as the 28th-most populated city in the United States.

The neon lights of the Vegas Strip are so much a part of the city’s personality that tourism companies even offer “ Bright Lights Tours.” If Las Vegas is known for one thing, it’s the nightlife, along with the bright lights, and more neon signs than you can fathom.

Billboard sign next to deja vu las vegas